Such a policy, if successful, will facilitate further re-investment in the company. Castel’s position as market leader in this sector in some 15 countries means the overall commitment to quality must be continuously reaffirmed.
Proof of this is the readiness with which the Group is entrusted with the production and management of brands such as Schweppes, Orangina, Coca-Cola, Guiness, Amstel and Tuborg.

Soft Drinks
In the soft drinks sector, Castel is also the principal bottler in French-speaking Africa for all brands owned by Coca-Cola and Orangina groups.
The range of international brands brewed under license is underpinned by a series of locally-produced drinks highly regarded by local consumers.